Case study

“Optimum DMA has helped make our website the most important and profitable lead source.”

Meet Superformance Auto Repair Center

With 40 years of experience, Superformance Car Repair is LA’s best European car repair service. They provide maintenance, service, and repair services.

Website Design & Development Process

The goals

Wanting to build a strong foundation online, Superformance Car Services turned to Optimum DMA.

They shared, “Optimum DMA proved themselves early on with results and a very transparent, detailed plan to improve our leads with a calendar of dates with projects due and completed.”

Since working with Optimum DMA, Superformance has increased lead quality conversions as a result of their enhanced website and digital advertising.

Business impact

Working with Optimum DMA, Superformance Car Repair has:

  • Increased conversions from paid ads by 670%
  • Increased website sessions by 327%
  • Decreased cost-per-lead (CPL) by 321%
  • Exceeded their annual revenue goal by 120%

Speaking of the results, they shared, “Optimum DMA has helped make our website the most important and profitable lead source. ”

670%

INCREASE IN CONVERSIONS FROM PAID ADS

327%

INCREASE IN WEBSITE SESSIONS

321%

DECREASE IN COST-PER-LEAD (CPL)

Data-driven solutions from Optimum DMA

After learning about Superformance’ business and goals, we helped construct a digital marketing plan that includes:

To start, we brightened up Superformance’ website with a fresh design that not only looks great but also attracts customers to the site with SEO and helps visitors find the info they need to book an appointment.

Superformance shared, “Optimum DMA designed a website that is easy to navigate and helps customers find the information they need to feel comfortable setting up an appointment with us.”

Understanding the value of targeted ad, Superformance said, “Using tools to target ads to people who are interested in a new project is less invasive to consumers than a blanket ad to everyone.”

With these cutting-edge services from Optimum DMA, Superformance exceeded its annual revenue goal by 120%!

 

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