Build Winning Campaigns and Get Immediate, Qualified Leads. With increased internet penetration across devices, the future of eCommerce is getting brighter by the hour. Stay on top of your marketing game and build a sustainable source of traffic through eCommerce PPC marketing.
Entrepreneurs and merchants all around the world are increasingly relying on eCommerce optimization. Experts estimate that there will be over 2.14 billion digital buyers in the world by 2021. For online marketers, this is wonderful news. How can you gain a competitive advantage in a market when millions of enterprises are vying for customers’ attention?
It’s no longer enough to simply have a website or a social media profile to get your business in front of your target market. To promote your products and services to the appropriate audience and expand your business, you’ll need a comprehensive web marketing strategy.
With eCommerce pay-per-click marketing, you can increase your brand’s online presence and stay on top of search results.
PPC Management can help you connect your brand to the right customers.
According to statistics, 85 percent of buyers do their research online before purchasing something. Furthermore, 75% of users never go beyond the first page of search engine results sites (SERPs). This implies you’re losing a lot of leads and sales if your brand isn’t at the top of the SERPs. eCommerce advertising has become the holy grail of digital marketing, thanks to rising customer demands and shifting online behaviors. For startups and large businesses trying to increase income, eCommerce PPC is an effective marketing channel. Even if you’re just starting out, eCommerce ads can help you reach thousands of new customers.
Because of its scalability and measurability, many companies select eCommerce PPC. It enables you to track which eCommerce advertising are effective and make adjustments as needed to achieve the best results. Several eCommerce advertising systems, like Google AdWords, Amazon Advertising, and Google Shopping, are designed to attract traffic to your site. You may convert page visitors into buyers using these PPC methods. eCommerce advertising is a terrific approach to get quality traffic from customers who are serious about making a purchase. You can do things like:
Understand what your target customers are searching for and tap into your potential market segments. At Optimum DMA, we invest in Google Keyword Planner and other keyword tracking tools. These resources allow us to build your authority around high-performing search terms and niche keywords.
We integrate the best eCommerce PPC practices with search optimization. In this way, we help you rank high on both organic and paid search results. Our eCommerce ads and SEO specialists perform audience and competition analyses, stay abreast of Google trends and updates and determine peak times for each target keyword for maximum results.
Increase your sales with landing pages that match your customers’ search intent. Our eCommerce PPC team creates unique landing pages for each of your ad groups. We craft comprehensive, digestible content, optimize for desktop and mobile and take a hyper-personalized approach to your landing page optimization.
With the right eCommerce PPC strategy, you gain a competitive advantage without overspending. Partner with Optimum DMA and let us help you achieve your business goals. We balance out both broad and ultra-specific keywords, bid on high-performing search terms and include transparent pricing on your ads to ramp up your sales.
Paid Advertising Stay ahead of the curve with data-driven eCommerce advertising strategies. Our PPC experts optimize your account structure, monitor your PPC budget and create ad copies that highlight your unique selling points (USPs). In this way, we drive untapped traffic to your site at a low cost.
Optimum DMA is a proud member of the Shopify development community. As a full-service web design company, we build eCommerce sites tailored to your needs and demands. We optimize your checkout process, install live chat and ensure your conversion tracking is fully set up. We also use Shopify SEO to make sure your website is always found online.
We help you determine which eCommerce ads deliver the highest ROI for your online store. Our PPC specialists create multiple landing pages and establish split testing metrics. In this way, we determine which PPC ads convert more leads into sales.
Optimize your social media campaign and attract more followers through eCommerce advertising. We launch targeted ads, provide review responses and leverage live streaming features, social media content and videos. These practices allow us to increase your brand engagement and deliver high conversion rates.
At Optimum DMA, we implement data-driven CRO practices to increase your ads’ click-through rate (CTR). We leverage your brand’s special offers, optimize your landing pages and ad copies and implement a variety of Adwords remarketing campaigns to recapture interested buyers.
Faster delivery, 24/7 availability and easier return policies — these are just some of the reasons more people prefer eCommerce sites over traditional brick-and-mortar stores. Boost your search visibility and position your brand in front of your target customers with eCommerce PPC management.
At Optimum DMA, we offer the following (and more):
Need more sales? Focus on your core business operations while we handle your brand’s online marketing campaigns. Let’s work
together to achieve your goals.
Take the next step in growing your business using digital marketing. Connect with one of our expert digital strategists to learn how Optimum DMA can help you reach your business goals.